In a country of a billion, A young cricketer in India never looks at a lack of space as a problem. He looks at it as an opportunity. An opportunity to hit the ground harder, to run faster, to jump higher and stand taller.
We couldn't let this incredible editing masterclass go under our creative radar... Nike's advert for Indian Cricket has hit us for six (...sorry). JWT Bangalore are the brains behind the operation to craft this beautifully advert using crowd sourced footage, spanning 9 cities, 1440 cricket crazy youths and 2,25,001 images. Simply a great idea, amazing edit and spot on sound design.
GoodFromYou JWT Bangalore
