For the good of creativity.

Ideas, creative and design inspiration, curated with care by Steve & Charlie.

Make Every Yard Count

We couldn't let this incredible editing masterclass go under our creative radar... Nike's advert for Indian Cricket has hit us for six (...sorry). JWT Bangalore are the brains behind the operation to craft this beautifully advert using crowd sourced footage, spanning 9 cities, 1440 cricket crazy youths and 2,25,001 images. Simply a great idea, amazing edit and spot on sound design. 

GoodFromYou JWT Bangalore


100 bottles, 100 names, 100 collaborators, 100 unique identities.

The extraordinary ordinary